Phoney Shell app draws attention to environmental damage from oil

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Phoney Shell app

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Before you get up in arms about what you’re about to see, know that it’s a tongue-in-cheek parody of the typical PR stunts and greenwashing marketing we see come out of the oil industry.

The official description of the video is below:

Shell’s Live With It! application explores the role technology can play in addressing the tragedies inherent in the oil and gas industry. Innovative uses of QR codes and geo location software have resulted in an easy to use app available for download now.

But now for the real campaign..


Worse than Bad is a campaign to raise awareness about the real problems that areas in Nigeria are experiencing as a result of Shell’s oil pollution. The initiative was started by Friends of the Earth Netherlands/Milieudefensie in an attempt to get Shell to

  • Commit to cleaning up the oil pollution by their annual shareholders meeting on May 22, 2012
  • Shut down oil wells that illegally flare gas by January 1 2013
  • Commit to cleaning up the oil pollution in Nigeria
  • Offer financial compensation to farmers and landowners who have been seriously hurt as a result of the oil population

Watch the videos below to better understand the plight of these communities, and what the Worse Than Bad campaign is all about:


Tell the World


Living in Kpor


Living in Bodo


Visit to find out more and to take action through donations or applying for missions.

  • Ian Andrew

    As the Co-founder and Editor-in-Chief of Greener Ideal, Ian has been a driving force in environmental journalism and sustainable lifestyle advocacy since 2008. With over a decade of dedicated involvement in environmental matters, Ian has established himself as a respected expert in the field. Under his leadership, Greener Ideal has consistently delivered independent news and insightful content that empowers readers to engage with and understand pressing environmental issues.

    Ian’s expertise extends beyond editorial leadership; his hands-on experience in exploring and implementing sustainable practices equips him with practical knowledge that resonates with both industry professionals and eco-conscious audiences. This blend of direct involvement and editorial oversight has positioned Ian as a credible and authoritative voice in environmental journalism and sustainable living.

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