Julianne Moore eco Tom Ford

Three years ago the wife of actor James Cameron implemented the first in a string of challenges to actresses and designers gearing up to suit up for extravagant awards shows: to go green on the red carpet.

To set the bar, Suzy Amis Cameron had a stunning blue dress created for the premiere of Avatar, made from peace silk.

James Cameron and Suzy Amis Cameron in an ethically-friendly gown made from peace silk.
Suzy Amis Cameron in an ethically-friendly gown made from peace silk.

This past weekend’s Oscars were abuzz about the Red Carpet, Green Dress challenge, now on its third year, when Naomie Harris (seen in Skyfall and Pirates of the Caribbean) stepped out in a glamourous, fully eco-conscious gown designed by Michael Badger, winner of the 2013 competition.

Naomie’s eco gown was created using organic, GOTs certified fabric, adorned with reclaimed buttons and zips from vintage Vivienne Westwood pieces, and dyed naturally using chamomile and golden rod.
Naomie’s eco gown was created using organic, GOTs certified fabric, adorned with reclaimed buttons and zips from vintage Vivienne Westwood pieces, and dyed naturally using chamomile and golden rod.

The RCGD competition is similar to the Green Carpet Challenge introduced by the wife of Colin Firth around the same time: Livia Firth’s GCC returns annually across premieres and awards shows in an ongoing challenge for her to sport sustainable style ethically each time she steps on the red carpet—as well as to support other celebs in doing the same. Each year during the Golden Globes, GCC is accompanied by a blog Livia writes on Vogue.com about her experience with the challenge and each event, the movement sees more support from Hollywood.

Join a rising number of stars in signing the Detox Fashion Manifesto.

2012 Golden Globes – Livia Firth in sustainable Giorgio Armani.
2012 Golden Globes – Livia Firth in sustainable Giorgio Armani.

 

2012 Oscars – Livia Firth in eco Valentino
2012 Oscars – Livia Firth in eco Valentino

 

Elizabeth McGovern and Livia Firth wearing Gucci gowns made of organic silk, georgette and crepe, and dyed using natural wood pigmentation.
Elizabeth McGovern and Livia Firth wearing Gucci gowns made of organic silk, georgette and crepe, and dyed using natural wood pigmentation.
Bradley Cooper-AES-085694
Bradley Cooper in Eco-Friendly Tom Ford – 2013 Golden Globes

 

Meryl Streep in Lanvin’s first GCC-accredited gown at the Oscars, made from eco certified fabric.
Meryl Streep in Lanvin’s first GCC-accredited gown at the Oscars, made from eco certified fabric.

 

Julianne Moore in an upcycled absinthe gown made by Tom Ford.
Julianne Moore in an upcycled absinthe gown made by Tom Ford.

 

Previous Red Carpet, Green Dress Winners

Samata 2011
2011 – Samata Angel is a Ghanaian designer who created a two layered hemp silk and organic silk chiffon dress, hand-dyed with cranberries.

 

missi pyle 2012
2012 – Valentina Delfino created an organic chiffon and peace silk dress, lined with recycled polyester, using recycled zippers. It was worn by Missi Pyle.

 

 

Related:   DiCaprio Continues To Live Green – in an Eco-Friendly New York Apartment Building

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