Greener Ideal

Located in Toronto, Ontario, Ian is the co-founder and managing editor of <a href="">Greener Ideal</a>.

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Greener Ideal strives to help you live your life in more sustainable ways with green living tips, healthy recipes and commentary on the latest environment news.

We want to protect the planet and reduce our collective carbon footprint.


Greener Ideal

Brita’s $10,000 FilterForGood Eco Challenge For Colleges

Ian AndrewIan Andrew

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Brita’s $10,000 FilterForGood Eco Challenge For Colleges

Everyone knows drinking bottled water is a waste of unnecessary resources, and since so many college students drink bottled water, a few years ago Brita decided to reach out and start FilterForGood in order to get people – students mostly – to switch over to reusable bottles and Brita filtered water. So far they’ve already had over 135,000 pledge to no more bottled water.

But the company wanted to take it a step further.

Last year, Brita started the College FilterForGood Eco-Challenge, an environmentally friendly contest for college campuses that would reward the 5 schools that can come up with the best eco-friendly initiatives with $10,000. There were no limits put on the ideas, only that the end result would be making the campus more sustainable.

Now, Brita and FilterForGood have picked the top 5 schools out of the 100 that applied for the 2008/09 round, and hope that they can keep the great ideas flowing for this year’s deadline (October 30th), with next year’s winners to be announced January 2010.

The winners were:

Massachusetts Institute of Technology: created a solar powered air conditioning and heating system

Harvard Law School: created teams of students to bike between Massachusetts towns to host educational events about climate change

The George Washington University: Are ensuring their LEED certified building is free of all water bottles

University of California-Davis: Students are planting trees on the campus farm to educate people about forest conservation and raise awareness about the environmental benefits of trees

Warren Wilson College: Are running a “Real Time Energy Monitor” that publishes to the web to promote energy saving activities throughout the campus

If you’re a student and think you can come up with a better idea, visit FilterForGood and enter for your chance at winning next year’s prize.

Located in Toronto, Ontario, Ian is the co-founder and managing editor of Greener Ideal.